Wednesday, March 21, 2007

HARRY POTTER, ENVIRO WIZARD? Why not? With more than 12 million copies of the final book in JK Rowling's series expected to be sold in the U.S. alone, the publisher's decision to go green is going to have impact.

Scholastic Press has promised that no less than 30% of each book will be post-consumer recycled paper, and 65% of the virgin paper used will be from Forest Stewardship Council approved sustainable forests.

It's especially important when paper recycling is lagging-- more than 90% of printed matter still comes straight from the trees. Deforestation is one of the major problems affecting the biosphere. Among other things, it makes the climate crisis worse. So thanks, Harry. We need more of your magic.
Posted by Picasa

No comments: